On the afternoon of November 27th, the market summary meeting for the third quarter of 2021 of the group was held through a multi location connection. The chairman of the group, Jian Shixin, the executive vice general manager, Gai Shu'e, leaders of various centers, general managers of major markets, and market staff attended the meeting together.

 At the meeting, the general managers of each regional market reported on the development of new customers, renewal of old customers, customer satisfaction, and conducted typical case analysis for the first three quarters of 2021. The group leaders carefully listened to the reports from various regions and provided insightful comments, putting forward clear work guidance. Specifically summarized in four aspects:

Be prepared and flexibly respond to industry competition

The leaders pointed out that the competition in the group meal market is becoming increasingly fierce, especially in first tier cities such as Beijing, which has reached a white hot state. There are no unexpected events in market bidding, all of which are caused by inadequate preparation work. Market personnel must be proactive, have a clear understanding of various possible situations, face different customers, change different ideas and methods, and respond flexibly in order to improve the bidding rate and obtain more orders.

Dedicate oneself wholeheartedly to market development

The leader stated that market work is endless, there is no wasted road, no wasted work. Market personnel must invest emotions and give their all when dealing with work and customers. The signing of many projects in the company is due to the continuous follow-up and long-term efforts of marketing personnel. All market personnel must have this spirit of wholehearted dedication and perseverance.

Direction, strive to overcome high-quality projects

The leadership requires that market personnel should not passively participate in the market and be led by the nose, but should truly control the market and bid accurately. Especially the general manager and deputy general manager of the market must have a clear work direction, focus on tackling large and high-quality projects, and allow other market personnel to try small projects, distinguish priorities, and comprehensively train.

Collaboration and accurate project characterization

The leader emphasized that before bidding for a new project, the marketing department should collaborate with the operations department to conduct a comprehensive analysis of the project, fill out the "Project Survey and Approval Collaboration Form", provide clear opinions, and qualitatively evaluate the project. Only by putting problems first can we avoid risks, take the initiative, reduce losses, and improve the quality of market development.

Chairman Jian Shixin gave a concluding speech at the end of the meeting. The recommended director stated that the group's market development work had a small outbreak in 2021, but the performance of various regions was not balanced. Some regions had small winning project scales and low winning rates. It is necessary to deeply reflect on the root cause, which is still inadequate work. We must organize our thinking, change our methods, and seek breakthroughs. The group's market growth rate target for next year will continue to be above 30%. Market departments in major regions should make work goals and promotion plans for next year as soon as possible, and must not hinder the company's development.

The recommended director emphasized that in the future, the group will develop student meals as a key market, vigorously promote the application of smart school meal systems, and bring safe, nutritious, and healthy campus meals to primary and secondary school students. Although the development of the student meal market is influenced by policies and regions, there are certain difficulties. However, market personnel in various regions should deeply recognize that "capable people are opportunities everywhere; incapable people are difficulties everywhere." They should dare to break through, vigorously promote the smart school meal system, and strive for opportunities. At the group level, we will strengthen strategic cooperation with various regions. On the one hand, we will concentrate and integrate all resources, win local well-known school projects, occupy high ground, and create benchmarks; On the other hand, we will strengthen cooperation with local governments, increase local investment, help export local agricultural products, promote local economy, and serve local schools to achieve win-win cooperation. The recommended director pointed out that group meals are a livelihood industry, and there is still a lot of room for improvement and development in Jianliyuan. Market personnel in major regions should have confidence and hope, always keep pace with the group, and make every effort to ensure a high-speed and sustained growth trend in market performance.

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