In the autumn of September, the sky is clear and the scenery is pleasant, and the air is filled with the taste of harvest. Unconsciously, we ushered in the traditional festival of the Mid Autumn Festival. Different from previous years, this year's Mid-Autumn Festival coincided with Teachers' Day. Before the Double Festival, multiple restaurants of the group carried out a variety of food festival activities in conjunction with the festival theme.
Exhibition booth at the restaurant event of Higher Education Press
China Unicom Headquarters Restaurant Event Booth
There is a kind of sentiment called mooncakes
Moon cake is the most representative food and cultural symbol of Mid-Autumn Festival. The round moon brings people together, and the round mooncakes are not only delicious, but also represent people's beautiful hopes for family and affection in their hearts. During the food festival, various restaurants launched a variety of mooncakes in different sizes, colors, and fillings to meet the tastes of different customers. Some mooncakes are even specially printed with the logo of the customer's company, while others are printed with words such as "China cheers", "The epidemic has dissipated", "Normal body temperature", etc., representing people's hope for an early end to the epidemic. While tasting mooncakes, customers also experienced a blessing from Jianliyuan.
Merck East Restaurant event booth
Exhibition booth for restaurant events organized by the General Administration of Sport of China
There is a kind of satisfaction called food
Food is the most soothing. In this Double Festival food event, people from all over the world, including Jianliyuan, also came up with ways to make various delicious foods and give back to our customers. Some restaurants bring together local specialties from Beijing, Xi'an, Hunan, Chongqing, and other regions to present to customers; Some restaurants have launched Roasted whole lamb, hairy crabs, crayfish and other popular foods; Many restaurants also prepare large holiday cakes and make snacks such as marshmallows and popcorn on site to share with customers. The dazzling array of delicacies satisfies the taste buds of customers and also fulfills their spiritual expectations for the festive ceremony. During the interactive food festival, various restaurants also held various interactive activities. Among them, some restaurants specifically hold mooncake DIY activities, inviting customers to make mooncakes together. Customers are eating mooncakes made by themselves, feeling incredibly beautiful. Some restaurants have held activities such as lucky draws, rings, pot tossing, drawing fan groups, making sachets, etc., attracting many customers to participate enthusiastically and creating a joyful and lively festive atmosphere. Some school restaurants also set up a "Teacher, I Want to Say to You" section, inviting children to write their blessings to the teacher on the background board. The playful and interesting words are full of emotions towards the teacher. The unique interactive activities brought happy lunch time to the majority of customers.
Happy dining for customers
There is a kind of astonishment called tradition
Throughout thousands of years of Chinese civilization, our ancestors have left behind many valuable traditional skills. At the food festival event, several restaurants incorporated traditional skill display elements, which truly amazed the customers. Some restaurants make sugar paintings on site, and under the skilled hands of sugar painting masters, each "sugar painting" is lifelike and irresistible; Some restaurants offer shadow puppetry performances that are vivid and emotional, allowing customers to deeply experience the charm of this intangible cultural heritage of humanity; Some restaurants also invite Sichuan opera performers to perform face changing live, which has caused waves of applause. It is this close encounter with traditional culture that endows catering with more connotations.
Customers participate in the pitching game
Life requires a sense of ceremony, and dining also requires a sense of ceremony. Thanks to Shi'en and welcoming the Mid Autumn Festival, Jianliyuan has brought unforgettable holiday memories to its customers through a variety of colorful, lively, and ceremonial festival activities, once again demonstrating Jianliyuan's service spirit of always putting customer satisfaction first.